Meet the GirlCrewer #27: Gizane Aparicio of The Peruvian Sage

“You have to do more than just love what you do. You have to be prepared to work your butt off”

Meet Director and Head Coach of The Peruvian Sage, GirlCrew Dublin member, Gizane Aparicio


This week Gizane Aparicio shared The Number One Secret to Happy and Lasting Relationships with us. A member of GirlCrew Dublin, Gizane, or Anna as she goes by, is the director of The Peruvian Sage which offers mind coaching services.

“Before I became a Mind Coach I worked in the fitness industry for years. Back then I became interested in neuro-linguistic programming (NLP). I read every book, attended every seminar, took every course, and devoured everything to do with NLP, psychology and self-growth.” Emerging from the USA in the 1970’s NLP is an approach to communication and personal development that is designed to help people achieve goals and focus their lives. Covering subjectivity, consciousness and learning, practitioners teach clients how to model the behaviours of the successful and gain the skills to overcome barriers and grow.

For Anna, this provided a bridge into the world of mind coaching. “In 2005 I became a qualified coach and started coaching part time. But rather unexpectedly and quickly it became a full time thing. I haven’t stopped since! Only now my stuff is much more spiritual.” Adding this additional element to her services means that Anna’s clients get a very personalised experience. “You get a more holistic approach. Your program may involve one-on-one coaching with me. It might also involve some yoga or Reiki healing, depending on what you need. And now and again I even read your future using Celtic runes. My clients love it!” Anna recently hosted a night of divination and fun in The Asian Tea House, and there’s talks of another happening soon so make sure you keep an eye on the events tab as the first filled up fast.

1. What is the best thing about your role?

The best thing about my role is that I get to choose who I work with. I also decide when I work and where. It doesn’t get better than that! Working for yourself is not easy, but it does give you a lot of freedom. Freedom, not money, is the thing I’ve always been after.

2. What did you find most challenging about it?

I love the coaching part. But there’s also administration work involved, marketing, copywriting, sales… managing everything single handily is the biggest challenge. And yet, I’ve managed to do a great job over the past 10 years. So I’m very proud of this. I will be hiring a VA soon though!

3. What is your proudest work related achievement to date?

Last year I single handedly organised and delivered a weekend-long personal development course called The Happiness Habit. It took 12 weeks of hard work to put it all together. I had people come over from the UK and Spain to take my course. I also taught a one day course for fitness professionals in Brighton, UK. The course was full and the feedback I received was amazing and rather humbling. I was also featured in a book with personal development giant Brian Tracy and other big names, so that’s super cool too!

4. What would be your one tip to others who want to get involved in this industry?

You have to do more than just love what you do. You have to be prepared to work your butt off, or you won’t make it. Very few coaches make a living from coaching. Most do it on a part time basis.

5. What would be your motto in life, and in work?

Be grateful. If you wake up in the morning and you see, hear, feel… if you get to eat and drink every day, you get to walk, dance, run… you get to sleep in a warm bed, and you have people in your life who love you, then you’re rich! Be grateful.

The Peruvian Sage on Facebook


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